Top AI Case Studies: Coca Cola Amantil

Coca Cola Amatil is the biggest distributor of soft drinks in the Asia Pacific region. With the help of Trax Retail Execution, which provides image-based AI solutions, they were able to track their product on the shelves and in the fridges in real time, spotting where and when there were shortfalls (or ‘performance gaps’, as they call them) and learning to anticipate them. As a result, they gained 1.3% of the market share, which is quite a few crates of cola.

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